THE ARCHIVE / Themes
Motels.
A motel announces itself twice: first to the moving driver, then to the arriving guest. In these photographs, compare the sign with the rooms behind it. A flamboyant promise can stand beside remarkably modest buildings. Margolies also recorded the quieter details—entrances, office windows and repeated doors—that turn a roadside stop into a temporary address. Follow a state or year filter to see how similar arrangements acquired different local identities.
979 photographs
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Stonewall Jackson Motel sign, Fort Smith, Arkansas

Bell Boy Motel sign, Wichita, Kansas

Rose Motel sign, Clarksville, Arkansas

Log Cabin Lodge sign, Gallup, New Mexico

Ridge Motel sign, Malta, New York

Wigwam Village Motel sign, Rialto, California

Texas Court sign, North Little Rock, Arkansas

Texas Court sign, North Little Rock, Arkansas

Old motel sign, Grants, New Mexico

Starlite Motel sign, Old Orchard Beach, Maine

Doby's Hotel Court sign, Montgomery, Alabama

Sunset Motel sign, Grants, New Mexico

Sands Motel sign, Rogers, Arkansas

Dick's Motor Inn, Banning, California

Court of Florida sign, Pensacola, Florida

South Federal Inn sign, Riverton, Wyoming

Stardust Motel sign, Marfa, Texas

Motel Dine-a-ville sign, Vernal, Utah

Vista Grande Motel sign, Heber City, Utah

Blue Fox Motel sign, Colorado Springs, Colorado

Blue Haven Motor Court Cabin sign, Saco, Maine

Erin Wrinkle Moose sign, North Woodstock, New Hampshire

Erin Wrinkle Moose sign, North Woodstock, New Hampshire
